Welcome to Viva-city and Downtown San Diego

Meet Merchants


Optometric ExpressionsMeet Dr. Douglas Swanson

Whether you’re walking along our urban streets or strolling along the Embarcadero, Downtown has a plethora of beautiful sights that you don’t want to miss. That’s why your eye care is so important, and choosing the right eye care is vital to your vision.

Introducing Dr. Douglas Swanson. He is the owner of Optometric Expressions, has been a resident of Downtown for eight years.

Dr. Swanson and his skilled staff have spent the past 20 years delivering quality eye care to their patients, including computer assisted eye exams, Optomap® Retinal exams, glaucoma testing, contact lens fitting, visual field testing, co-management and consultation for laser and cataract services, and frame styling to fit your lifestyle.

If you need your glasses in one day, Dr. Swanson will make it happen. He can even provide two-hour emergency service. And, walk-ins are welcome.

Dr. Swanson attended the University of Iowa, where he received his Bachelor of Science Degree. He then went on to earn his Doctor of Optometry at University of Houston. Dr. Swanson is even Board Certified in the treatment of anterior eye diseases.

Optometric Expressions is located at 55 Horton Plaza (on Broadway Circle across from the NBC 7/39 building).

Visit Dr. Douglas’s website at www.optometricexpressions.com or call (619) 544-9000.

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Whole Foods MarketMeet Whole Foods Market - Hillcrest

Whole Foods Market has a mission statement that supports the best of how we care for ourselves and for others. Their vision is for “Whole Foods, Whole People, Whole Planet.”

As individuals, our food choices are critical to good health and good lives. As consumers, our choices affect the well being of our communities and, by extension, our planet. Whole Foods Market promotes awareness, not only of healthy choices, but of a complete lifestyle that does good for others.

Visit Whole Foods Market and see for yourself. There is an unspoken message there that smart choices should be happy and vibrant. The store is full of color, warmth and fun – from the displays of fresh-cut and unique flowers that greet you, to the bins full of bulk grains, nuts, and cereals, to the heaping piles of fresh produce, to the well-stocked shelves full of un-conventional, high-quality items.

Whole Foods Market buys from small, unique producers of food and personal items, striving for the least amount of processing, highest levels of nutrition, and best taste possible.

Monthly tastings, seminars on nutrition, sustainable production practices, and organic farming are all opportunities to remind a busy public about good food and a rich lifestyle.

Whether you’re a health conscious eater, an aspiring gourmet, or you just care about the environment, Whole Foods Market at 711 University Avenue, has something to suit your every need. Come by and see how extraordinary “healthy” can be.

For more information on Whole Foods Market, visit www.wholefoods.com or call (619) 294-2800.

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